All the experts say you need to have a steady stream of content to share with your audience. You need content to share your expertise; to build your mailing list; to sell to your ideal clients; and to attract new prospects and social media followers into your funnel. It’s enough to make your head spin, right?

What we’re focusing on in this planner is NOT reinventing the wheel to create all this content. Instead, we’re smartly using what you have already created and using it in brand-new ways. Of course, you should create new content regularly (or hire writers to do it for you) but repurposing your previous content can speed up the process.

Repurposing simply means updating it and putting it to use in a different format. For instance, transcribing a podcast interview and posting it as a blog post. Or turning a blog post into a Facebook Live video. Or taking a series of blog posts and turning it into a how-to video or webinar.

The possibilities are endless for ways to repurpose free content. Now switch that thinking just a little to the number of ways you can turn existing content into a PAID OFFER. There’s a place for using free content but ultimately, don’t you want to lead your prospects toward a paid offer or two?

That’s exactly what we’re exploring in this planner so if you’re ready to make money from your existing content, let’s get started!